5x5 FILM PROJECT | THE CAR IS THE CAMERA.
Land Rover is well known for pushing boundaries, so we couldn't promote a new feature just like any other car company.
So we challenged five-up-and coming Hollywood Directors to collaborate with our uncommon adventure stories that would debut at the Sundance Film Festival.
There was only one catch: USE THE CAR AS THE CAMERA.
Each film was shot using only Land Rover's five native onboard SURROUND CAMERA SYSTEM.
No GoPros, no tricks allowed. So, the Land Rover cameras raw footage became the aesthetic of our films
HACKING THE LAND ROVER CAMERAS
Imagine five Hollywood Directors. Now imagine them using the car as the camera.
See how we hacked the camera system to create our uncommon adventure stories.
THE WAVE
MARS ROVER
RENDEZVOUS
MONDAY
LITTLE THINGS
